We understand the arduous task of developing the right product in a highly competitive market in order to showcase your business; adhering to time constraints and staying on track with costings, can be daunting. However a New Product Introduction, or NPI, is fundamental in the provision of electronic product manufacturing.

Are you concerned your company is at a standstill? Do you need a new way to create innovative solutions allowing you to get your product to the market before competitors?  NPI should be your first port of call and here’s why:

Start with an idea

If you have a new idea or an idea of how to develop an existing product, ensuring you have a unified plan across all channels is the ideal starting point to embark on your NPI. Whether it’s an innovative way to incorporate wearable tech into your business, or a ground-breaking idea for a virtual reality project, we are keen to work with you to develop your ideas.

Collaboration is key

Whether you have a technical background or just an idea for a great product, having the assurance of a seamless end-to-end service, one point of contact and continual collaboration throughout the many stages of bringing your product to life, will ultimately create a more efficient process and a better product.

Keeping your audience in mind

Introducing targeted development and accurate prototyping to ensure your product meets customers’ needs, can reduce the overall cost of development and improve the quality of the end product.

If you are unfamiliar with what is involved in an NPI our Product Realisation Service can help, with six simple stages and a breakdown of how we can aid your business develop a new product all the way through from development to launch.


With over 30 years of experience and global operations with New Product Introduction facilities that provide capabilities in PCB and cable assembly, electronics box build, test and repair and prototype to volume, we can cater for all of your electronics contract manufacturing needs. We believe in keeping our finger on the pulse of the latest trends in technology and are developing products to produce innovative solutions to everyday problems. If your new product introduction incorporates wearable technology or state of the art, complex products we can provide the manufacturing solution to get your idea to market.

We aim to help you push your company to the forefront of it’s industry, with the combination of your ideas and our expertise we can bring your idea to life with minimum hassle. From creating a design, providing business advice, building prototypes as well as the manufacturing and global distribution of your product; we provide the complete process and a total innovative solution to your needs.

If you would like to discuss developing your product, and would like help with your new product introduction, simply get in touch with our friendly team!